SkillsForge Website

Summary

I was tasked with updating the SkillsForge website, following their new rebranding. The site also required an information architecture overhaul, which included streamlining the information and making the navigation more usable.

Ideas

I started by completing a competitor analysis, not only on SkillsForge’s competitors, but also on businesses offering SaaS solutions. I tried to identify the ways in which these sites were structured and the way that they presented information to the user. I put together a document that covered the research I had done on different themes that had emerged. This document included information on the planned re-design for the SkillsForge website.

Design

Once the structure of the site had been agreed with SkillsForge, I moved onto the visual re-design of the site. I started by producing a series of different mock-ups, matching the rebranding. I then presented SkillsForge with the varying mock-ups, before agreeing on a theme based on one of them, with a few tweaks requested by SkillsForge.

Development

For the implementation, it was requested that the site be built with WordPress as the content management system. For this, I had to teach myself PHP, as well as understand how WordPress themes are built. I managed to complete the initial build of the site within a few months. Once built and presented to SkillsForge, I made a series of accessibility and performance improvements. To match the SkillsForge rebrand, I also made a number of illustrations to match the style and theme of the company.